How do I get rid of avg free so I can install my paid avg

Hello Les,
We kindly request you to follow the instructions on the article http://support.avg.com/SupportArticleView?urlname=How-to-reinstall-AVG to reinstall all the traces of the AVG program and check whether it resolves the issue.
Note : Please use the AVG Remover tool mentioned on the article to uninstall the AVG program more effectively.
If you are still facing any error message please provide us with the screenshot so that we could analyze the issue more better. Please follow the instructions on the article http://avgclick.me/getscreenshot to create the screenshot.
Please feel free to get back to us for further assistance.
Thank you.

Last year when I installed new hard drive and u graded to windows 10 and tried to reinstall avg I somehow got avg free instead . I can't seem to get rid of it . I am not able to get into that account as non of my email addresses or passwords work.

Les, If applicable… For your info, just in case that you are unaware, you can post the screenshot here in your topic. Click on 'Answer' & then click on the 'Image' [mountain symbol] & follow the instructions. 
AVG Guru

Hello Les,
We kindly request you to follow the instructions on the article http://support.avg.com/SupportArticleView?urlname=How-to-reinstall-AVG to reinstall all the traces of the AVG program and check whether it resolves the issue.
Note : Please use the AVG Remover tool mentioned on the article to uninstall the AVG program more effectively.
If you are still facing any error message please provide us with the screenshot so that we could analyze the issue more better. Please follow the instructions on the article http://avgclick.me/getscreenshot to create the screenshot.
Please feel free to get back to us for further assistance.
Thank you.